Sell uniqueness, not just rooms - Our proprietary feature-based technology manages room inventory, availability, and pricing in a granular way through digitalization of all dimensions of the room experience (location, design, bathroom setups etc.
) and repackages inventory into Room Feature Combinations optimized for all sales channels & travel segments! We believe in “Direct Channels First” and our Feature-Sales Engine enables a truly personalized reservation experience through attribute-based selling, room merchandising, graded labelling and much more, all supported by Artificial Intelligence allowing for a differentiated distribution and brand strategy. Your Supported Features: 1. Drive higher asset returns through monetization of unique and idle room features 2. Reduce operating costs through automating your reservation and room assignment processes 3. Ability to sell special requests like “connecting rooms, rooms next to each other”, fully automated without any manual work 4. Differentiate your marketing communication through unique call to actions and exclusive products 5. Drive more direct and higher value bookings through new sales techniques powered by the first global feature-sales engine 6. Improve your entire guest experience and guest ratings through novel behavior data points
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