Mews Launches Digital Wallet Hotel Key Integration

This innovation comes as more than a third of guests say the perfect hotel experience includes keyless room entry 

[Amsterdam, 28 August 2025] - Mews, the leading hospitality cloud provider, has announced a pioneering integration that brings digital hotel room keys directly into guests’ smartphone wallets. As the first property management system (PMS) to offer true native wallet-based room access - without the need for third-party apps or middleware – Mews is setting a new standard for hotel automation, giving travelers frictionless stays and more control over their arrival experience.  

The Next Step in Digital Hospitality 

Building on its successful app-based digital key solution, Mews now enables guests to securely access and store hotel room keys within their smartphone’s wallet directly from their browser.  With just a single tap, all guests need to do is hold their phone or compatible wearable device near the door’s reader to unlock it, eliminating the need for traditional key cards or extra app downloads. 

This new feature is the result of a collaboration between Vingcard, an ASSA ABLOY company, and Mews, and will be available to all properties with compatible door locks. 

Guest Benefits: Simple, Secure, Convenient 

As more than a third of guests state that a perfect hotel would have keyless room entry, the introduction of wallet-based digital keys eliminates the hassle of bulky keys and waiting in line at reception. Guests can now check-in faster, seamlessly receiving their room keys via the guest portal and heading straight to their rooms without delay. 

The result: less time spent queuing, a contactless arrival, and a smoother, more satisfying guest experience. 

Hey Lou HOTELS, a forward-thinking German hotel group blending smart digital processes with a warm, casual guest experience, is the first Mews customer to roll out the new wallet-based digital keys. Guests at Hey Lou Karlsruhe are already unlocking their rooms using their smartphone wallet keys. 

“Our guests can walk straight in and feel at home the moment they arrive - no queues, no plastic,” said Martin Kemmer, Founder & Managing Director of Hey Lou HOTELS. “Being the very first to launch wallet keys via an integration with Mews that leverages Vingcard technology underscores our passion for innovation and proves that pioneering technology can make hospitality both simpler and more personal.” 

Hotelier Advantages: Streamlined Operations, Enhanced Service 

Adopting mobile access not only increases guest satisfaction but also reduces the operational burden on hotel staff. As seen at Hey Lou Hotel Karlsruhe, reducing front desk queues and the number of visits for lost keys means more time for teams to focus on creating memorable stays, while less key card handling enhances security and sustainability. With this fully integrated solution, hoteliers avoid the hassles of workarounds or third-party add-ons, reinforcing efficiency and brand reputation. 

“The wallet keys fit perfectly with our commitment to making hotel stays as uncomplicated, digital, and personalized as possible. Our guests expect simple solutions without any hassle. With the wallet key, they can open their room as intuitively as scanning a concert ticket. The key integrates seamlessly into our 360° digital guest journey,” said Linus Bihn, Head of Digital Processes & Customer Journey at Hey Lou HOTELS. 

Matt Welle, CEO of Mews, added: “Travelers are telling us exactly what they want from their hotel experience: convenience, speed, and a room that feels truly theirs the moment they arrive. Our research shows that more than a third of guests now consider keyless entry essential to a perfect hotel stay - and 70% would skip the front desk queue entirely if they could.” 

He added, “With smartphone wallet digital keys, we’re empowering guests to check in on their own terms and access their room with just one tap. This isn’t just a technology upgrade - it’s a giant leap toward the future of hospitality, where personalization and frictionless service set hotels apart thanks to our collaboration with Vingcard” 

Mews is now the first and only PMS to offer native digital key functionality for smartphone wallet platforms, underscoring its mission to deliver smarter, more intuitive hotel technology globally. This launch demonstrates Mews’ commitment to addressing the evolving needs of the industry and the modern guest’s mobile-first expectations. 

----- 

About Mews  

Mews is the leading platform for the new era of hospitality. Powering 12,500 Customers across more than 85 countries, Mews Hospitality Cloud is designed to streamline operations for modern hoteliers, transform the guest experience and create more profitable businesses. Customers include BWH Hotels, Strawberry, The Social Hub and Airelles Collection. Mews was named Best PMS (2024, 2025) and listed among the Best Places to Work in Hotel Tech (2021, 2022, 2024, 2025) by Hotel Tech Report. Mews has raised $410 million from investors including Goldman Sachs Alternatives, Kinnevik and Tiger Global Management to transform hospitality.  

Media Contact: press@mews.com 

About HeyLou 

Hey Lou GmbH, headquartered in Monheim am Rhein and founded in 2024 by Martin, Thomas and Sebastian Kemmer, is a brand of Place Value GmbH. At launch, the innovative, AI-optimised, system-based economy-hotel concept is already operating in seven locations. Driven by the ambition to use new technologies intelligently and efficiently for people, Hey Lou has created an industry-first, fully digital guest journey. The company’s AI and IoT solutions are bundled under the name “Lou,” and direct guest communication with “Lou” will be progressively expanded over the coming months. 

About Vingcard 

Vingcard is part of ASSA ABLOY Global Solutions, which provides safe and sustainable cutting-edge technology solutions for physical and digital access management control. As a full solutions provider, ASSA ABLOY Global Solutions is part of the wider ASSA ABLOY Group. Being a global leader in access solutions, the Group operates worldwide with 63,000 employees and holds leading positions in areas such as efficient door opening, trusted identities, and entrance automation. 

Vingcard is a leading provider of security access solutions and other advanced technologies designed for the evolving needs of hospitality, off-site student accommodations and build to rent industries. With a commitment to serving as the industry’s trusted partner for enhanced security, Vingcard’s comprehensive range of integrated solutions are designed to ensure safer, more adaptive business operations able to deliver enhanced efficiency and end-user satisfaction. Vingcard, Your trusted partner for enhanced security.