Dailypoint is a cloud-based system that collects data from all relevant sources, such as the POS, hotel website, newsletter, questionnaire system and Wi-Fi, and creates a central, consolidated profile for each guest using patented data cleansing processes and AI. The solution offers almost 20 of their unique modules (Central Profile, Campaign-Management, Questionnaires, TripAdvisor Partner, Vouchers, etc.) and more than 100 solutions on their own market place.


  • Fully automated data cleansing and a privacy dashboard for GDPR compliance
  • Creation of interests and preferences using machine learning and AI
  • Campaign management with marketing automation
  • Questionnaire system (preferred partner of TripAdvisor, HolidayCheck) and interfaces to Trustyou etc.
  • Creation of Offers and HTML confirmations for multiple sources (e.g. IBE) Website-Tracking
  • Integration of WiFi Data Dashboard, Analytics and BI

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