Why Groupe G5's switch to Mews signals a new era for Québec hoteliers
This group's move to Mews reshaped how they run business, tapping into smart tools like Atomize to keep their operations moving at a more ambitious pace.
Groupe G5 customer story
5 weeks
to onboard both hotels
4x
increase in online payments compared to Hotello
80%
check-in rate via Mews Kiosk
About Groupe G5
Groupe G5 operates two interconnected hotels in Rouyn-Noranda, Hôtel Albert and Le Deville Centre Hôtelier, forming the city's largest hotel complex. The business is rooted in family values and community involvement. Their restaurants, meeting spaces and strong neighborhood presence make them a central part of daily life in the city.
After years on Hotello, Groupe G5 moved to Mews to break out of a routine that had become a little too settled. They wanted a system that keeps pace instead of holding them in place. And they're not alone – a growing number of hoteliers in Québec are choosing Mews as well, so the switch felt like a smart next step rather than a leap of faith.
"You have to dare to leave your comfort to be successful. Sticking with the familiar wasn't doing us any favors, so we went with Mews, and it was the right call."
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Onboarding that builds confidence from day one
Challenge
The team needed a fast, low-friction shift away from Hotello while getting both properties aligned and ensuring staff bought into the change.
Solution
Mews supported a full two-hotel transition in just five weeks, pairing structured onboarding with guided training through Mews University. Staff learned at their own pace, then reinforced that knowledge through on-site shadowing of their internal Mews champions. With clear modules, standardized lessons and steady updates, even long-serving employees felt comfortable moving to a new system. The extra clarity made the rollout smoother than expected and removed the usual growing pains that come with major system changes.
Result
- 5 weeks to onboard both hotels
- Consistent training and clear expectations for all staff
- Higher employee buy-in thanks to structured learning
"Mews University made the move simple. The training gave our team the confidence to work with Mews from day one."
Revenue gains without the manual grind
Challenge
With their previous PMS, revenue management depended on spreadsheets, weekly updates and duplicated work. It was slow, messy and difficult to scale across two hotels.
Solution
Groupe G5 implemented Atomize RMS immediately after switching to Mews, moving from Monday-only rate updates to automated daily adjustments. Instead of juggling exports and hand-built sheets, rates now update based on demand in real time, straight from a phone. This freed a significant amount of time and eliminated the manual risk of missing revenue opportunities. It also gave the team a clear view of how both properties perform separately and together.
Result
- Significant time savings thanks to automated pricing
- Noticeable lift in ADR compared to the Hotello period
- Clear performance insights across both hotels
"Atomize changed how we work. It lifted our ADR and gave us real control without the manual effort."
Payments that drive revenue and remove friction
Challenge
Payment workflows under Hotello required multiple tools, manual steps and left guests confused about charges and pre-authorizations.
Solution
With Mews Payments, cancellations, pre-authorizations and pre-arrival charge requests run automatically. Guests now receive clear confirmations before arrival and see exactly what's happening with their payments. Automation reduced billing questions and made check-in smoother for both staff and guests. Reception now focuses on helping guests settle in, not chasing down pre-auth forms or explaining card holds.
Result
- Online payments quadrupled compared to Hotello
- Fewer payment-related questions and callbacks
- Faster check-ins with full pre-arrival visibility
"Mews Payments cleaned up our whole process. Guests understand the charges, and our team saves time every single day."
Kiosk check-ins and flexible spaces that power a more personal stay
Challenge
Reception spent too much time on repetitive tasks, while meeting-room bookings lacked full visibility and consistent tracking.
Solution
Mews Kiosk enabled fast, digital arrivals and eliminated paper registration cards entirely. Staff now capture accurate guest data during check-in and immediately see guest history. Mews Spaces gives the sales team a clean structure for managing corporate meeting bookings, attaching contracts and ensuring reception can follow through without confusion. These changes gave staff more time for real conversations and personal touches while reducing the clutter of paper and manual admin.
Result
- 90% of guests now check in through Mews Kiosk
- Less paperwork and more meaningful interaction at the desk
- Clearer visibility into meeting-room bookings and guest history
"Mews Kiosk shifted the focus back to our guests. We talk more and click less."
Sustainability gains that support a long-term vision
Challenge
Paper registration cards, printed invoices and plastic key cards conflicted with the group's environmental goals and upcoming Terra expansion.
Solution
By digitizing check-ins and automating invoices, Groupe G5 cut paper use dramatically. As they transition to mobile keys, they'll reduce plastic consumption as well. These changes support the sustainability goals behind Terra, creating operational habits that match the vision of a low-waste, modern hotel complex. The shift also simplifies workflows, removing tasks that used to eat up unnecessary time.
Result
- Less paper waste thanks to digital registrations and automated billing
- Reduced plastic as the group phases out physical key cards
- Processes that align with the eco-focused Terra project
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"Mews helps us cut paper and plastic while keeping the guest experience warm and personal."
Looking ahead
Groupe G5 is preparing to launch Terra, a fully unified complex featuring redesigned rooms, two new restaurants, coworking areas and expanded guest experiences. With major renovations ahead, the team plans to deepen their use of automation, mobile technology and eventually Mews POS to support an efficient and future-ready operation.
Integration spotlight: Akia guest messaging
Before, the team called guests five minutes after check-in to see if everything was perfect. Some guests didn't mind, but others felt a little awkward. Groupe G5 needed a way to communicate that felt less intrusive. Akia gives them that balance. They can reach out to guests in a friendly, low-pressure way.
Automated messages help the team check in on satisfaction, handle requests and highlight on-site dining, including a quick reminder about the 15% restaurant discount. It also creates simple upsell opportunities during peak periods. The integration fits easily into daily operations and keeps all conversations organized inside Mews.
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Make it remarkable.
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