What’s inside?
Get exclusive insights from 3,000+ travelers and practical tactics to help you capture more spend across the entire guest journey.
Expand revenue beyond the room
Guests spend a large share of their travel budget outside the room – often on services hotels could offer. Learn how to monetize underused spaces, launch new ancillary services and reclaim revenue you’re losing to your neighbors.
Upsell smarter throughout the guest journey
The most valuable upsells don’t happen at check-in. Discover how to engage guests earlier, personalize offers and increase conversion with seamless digital upselling at every touchpoint.
Win back off-site spend and attract higher-value guests
From partnerships with local providers to tailored offers for business travelers, see how to position your hotel as the center of every guest experience – and capture more of their total spend.
How to unlock revenue beyond rooms
- Insights from a global traveler survey across eight countries
- Four proven strategies to diversify and grow guest spend
- Practical tactics and proof points to maximize underused spaces


