A year is a long time in hospitality. Each of its 365 days is an opportunity to make experiences better for guests and staff – and that’s what we’ve tried our best to do at Mews.
From huge leaps in AI to powerful new operational connections. From three acquisitions to our largest Unfold yet. 2025 was the year Mews grew from a cloud-native PMS into a truly intelligent hospitality operating system.
The end result: more time, clarity and ways to grow for tens of thousands of hoteliers around the world.
In case you missed anything, here’s a quick recap of the year’s highlights.
Three acquisitions that reshaped Mews
We started 2025 with a clear aim: increase our global reach, deepen operational strength, and bring real intelligence to every corner of hotel life. To achieve our ambitious goals, we needed help from the hospitality community, and that led to three important acquisitions.
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Clarity: a bigger, stronger presence across APAC and the UK
Our first move of the year brought Clarity Hospitality Software Solutions into the fold. Clarity is a trusted PMS and event-management platform powering premium hotels and venues across New Zealand, Australia and the UK, and we welcomed their experienced team and hoteliers.
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Flexkeeping: the new heartbeat of Mews operations
In September, Flexkeeping joined Mews, and the impact was immediate. As the leading housekeeping and operations platform for forward-thinking hotel brands, Flexkeeping brings the precision, clarity and daily efficiency that busy teams rely on.
For our customers, this wasn’t just an acquisition. It strengthened the core of Mews operations and set a higher bar for how smoothly a hotel can run.
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DataChat: accelerating Mews into the AI future
October marked our most future-driven step yet with the acquisition of DataChat, the team behind a sophisticated AI analytics platform.
This accelerates the development of autonomous and semi-autonomous agents within the Mews ecosystem. These agents will operate across core domains such as reservations, distribution, operations, revenue and guest experiences, allowing for brands to build contextual experiences in a seamless and automated manner.
In plain terms, it means smarter decisions, faster answers and data that finally feels effortless.
Read more about the Mews vision for Agentic AI in hotels.
"This year showed the true power of Mews Ventures: finding exceptional teams, bringing them into the Mews world, and unlocking new value for hoteliers everywhere. From operations to intelligence to global reach, our acquisitions in 2025 reflect our commitment to shaping the future of hospitality – boldly, thoughtfully and always with the customer at the center."
Cisco Villalta SVP Legal & Corporate Development and Head of Mews Ventures
Smoother payments, more revenue
This year saw a shift across the industry. More international guests, complex pricing and revenue flowing through more touchpoints. And with this complexity came untapped potential: hotels were unintentionally letting revenue slip through their fingers.
So we dedicated much of 2025 to ensuring clearer payments, smarter flows, and more revenue staying where it belongs – with hotels.
One of the biggest wins was multicurrency. It helps hotels keep more FX margin in-house, while guests get pricing that feels familiar and fair. For many properties, that single change turned payments from a cost line into a margin booster.
We also spent time with hotel teams to pressure-test payments in the wild. Through pilots like wire transfers and zero-amount authorizations, we watched how payments behave at a busy front desk – real guests, real queues, real stakes. Those insights helped us cut friction at arrival, reduce declines, and design payment flows that work for operators and travelers.
"In 2025, the Mews Fintech team showed how powerful payments can be when hoteliers are equipped with clarity and control. We focused on transforming complex flows into meaningful revenue opportunities for hotels, making it easier for properties to capture additional value. Each year, we hear more and more examples from our customers of how embedded payments are enhancing their operations and revenue, sitting at the heart of their hotel’s success. We have exciting plans for 2026 and are looking forward to driving further financial success for our customers.”
Susanne Sandler, SVP & General Manager, Fintech
We doubled down in our Summer and Winter 2025 Releases, weaving payments deeper into the guest journey. From faster arrivals to more secure, effortless experiences, every update made paying feel like a natural part of the stay rather than a separate step. The result was payments that work quietly in the background, fully connected to how modern hotels actually run.
“What stood out in 2025 was how tightly payments, operations and the guest experience came together. Through our Summer and Winter Releases, we focused on making smarter payment flows part of a single, connected platform, reducing complexity for hotel teams while unlocking new value across the entire stay.”
Pepa Starýchfojtů, Chief Product & Technology Officer
Major milestones
Mews secured a $75M investment led by Tiger Global, giving us more fuel to accelerate AI innovation, grow in key markets like the U.S. and DACH, and strengthen our platform through strategic acquisitions.
Our customer community also expanded at record speed. More than 12,500 hotels now run on Mews – an 85% year-over-year jump – with especially strong momentum across North America, DACH and France.
That means that every day, over 125,000 hospitality professionals use Mews to power their operations, support their teams and deliver guest stays that feel effortless.
These milestones say one thing loud and clear: Mews is becoming the operational backbone for more hotels – and more hospitality teams – than ever before. Our vision is to make the world more hospitable for everyone, and this is a great start.
Deployment, success and scale
2025 was a record year for new customers going live with Mews, driven by the Deployment and Customer Success teams. Together, they helped hospitality businesses get live faster, with less friction and consistently high satisfaction.
- 12,500+ properties
- 85+countries supported globally
- > 3 million Total check-ins made via Kiosk / Online Check-in
All of this while providing a more consistent onboarding experience and faster time-to-value for hotels. After all, meaningful change only happens when we ditch the vendor-customer approach for a true partnership. This helps deliver long-term success, long after that initial implementation.
“We’ve proven that you can onboard hotels fast, globally and with exceptionally high satisfaction.”
Manisha Athukorala, SVP, Customer Experience and Delivery
“Our expansion shows that hotels of every size are ready to embrace modern hospitality tech – and Mews is built to meet that ambition.”
Michael Wesner, Chief Commercial Officer
Want to see how teams around the world went live and scaled with confidence with Mews? Check out hundreds of customer stories from happy hoteliers.
Awards and recognition
Awards aren’t the goal, but they do spotlight the impact our teams – and our customers – are making across hospitality.
This year, Mews picked up recognition across categories and continents, including:
- Best PMS at the HotelTechAwards – our second year in a row
- Finalist recognition for both our Point of Sale and Revenue Management System
- Skift IDEA Awards winner for operational streamlining
- Travel Tech Breakthrough: Hotel PMS Company of the Year, for the second consecutive year
- A jump to #1 in the TechRound SaaS66 and #3 in the TechRound100
- Continued momentum in the Deloitte Fast 50 NL, rising to #23
- Hotello of the Year 2025 awarded to our CEO, Matt Welle
- Recognition as the #2 Most Flexible Company in the World by JobTogether
- LUXlife’s Best Hospitality Management Software Company 2025 in Europe
“Each win is really a reflection of something bigger: the people building Mews, the hotels pushing the industry forward, and the shared belief that hospitality can run smarter and faster while still keeping the guest at the center. As big as 2025 was, it was just a foundation year for even bigger things still to come in 2026!”
Michael Coscetta, President
Mews in the wild
One of the great pleasures of working in hospitality is getting out into the real world and meeting the hoteliers that make our industry so special.
Our favorite way to do so is at events, and there are none more special than Mews Unfold. Our 2025 edition was the biggest yet, with 700 hoteliers taking over the Muziekgebouw in Amsterdam to celebrate success and get excited for the future.
Relive the day and get key takeaways with Unfold Unpacked.
Other highlights from the year included events like ITB, where we remastered hospitality, and our impossible-to-miss Jitney bus running from New York to the Hamptons. And 2026 is set to feature plenty more loud and proud marketing, so watch this space...
Investing in Mewsers
This year saw the launch of EDGE days. It’s one day every month where every Mewser can dedicate time to learn, explore and build the kind of skills that move careers forward. And every quarter it goes company-wide, with collaborative sessions organized around a particular theme.
This year included an AI EDGE Day, packed with demos, panels and practical AI toolkits, as well as a Growth Edit, where we sharpened our PDPs and focused on in-demand skills that make a real difference. We closed the year with 1,000 Hours of Impact: a skills-based volunteering day with OnHand that combined learning with meaningful community support.
“EDGE Day is now part of how we invest in our people – not as a perk, but as a priority. When you give people the space to grow, they build the confidence, curiosity and capabilities that push all of us forward.”
Naomi Trickey, Chief People Officer
Looking forward to 2026
First off, we want to say another huge thank you to our customers, partners and community all around the world. It’s a privilege to be on such an exciting and important journey with you all. 2026 is set to be extraordinary, and we can’t wait to navigate it together.
“2025 was transformative. We advanced AI, unified operations, expanded globally and strengthened every part of the platform. Most importantly, we built technology that helps hoteliers evolve – and lead the future. Thanks to everyone who’s with us on our mission to make the world a more hospitable place – we couldn’t do it without you.”
Matt Welle, CEO
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