Firstly, what is student accommodation or student housing?
Student housing, or student accommodation, covers a wide range of living options. In the US, this often means traditional dormitories on or near campus, typically with shared rooms and communal spaces. In the UK and Europe, you're more likely to find purpose-built student accommodation (PBSA) - a mix of private studios and shared apartments that offer a bit more independence.
Shared houses are another common choice, where groups of students rent a whole property together, balancing the freedom of independent living with the perks of a built-in social circle. No matter the setup, the goal is the same - to create a supportive, community-focused space where students can thrive both academically and socially.
Current trends shaping student housing
Let's take a closer look at the trends currently shaping student housing. Staying on top of these changes can help you meet the evolving needs of today's students and stay ahead of the competition.
Hotel-like amenities
One of the biggest draws is living in a space that feels less like traditional student residency and more like a vibrant community. This could mean taking inspiration from top hotel amenities like on-site coffee shops, gyms, yoga rooms, art spaces, or co-working areas. These features can make a property feel more like a lifestyle choice than just a place to sleep, helping students feel at home as well as part of a community.
Shared spaces for connection
Shared spaces and dynamic, multi-use areas are becoming increasingly important as students look for connection and community. Whether it's co-living, co-working, or co-creating, the demand for shared experiences is on the rise. Flexible furniture and adaptable layouts can help create versatile spaces for studying, socializing, and even hosting events, giving students the freedom to shape their environment.
Hyper-digital
Today's students expect their living spaces to be tech-friendly and connected. This means everything from digital keys and voice-activated devices to facial recognition and contactless payments. With Gen Z being the most digitally native generation, integrating smart tech into student housing isn't just a perk - it's a necessity.
Privacy
For many students, moving away from home for the first time means adjusting to shared living. However, privacy is still a priority. In the US, this might mean smaller shared units with en-suite bathrooms, while in the UK and Europe, single-occupancy studios are becoming more popular. It's also important to include quiet, private spaces in communal areas where students can study or relax without distractions.
Wi-Fi and outlets
Fast, reliable Wi-Fi is a must, not a luxury. Students expect to be able to connect wherever they are - in their rooms, in shared spaces, or even by the pool. Ample outlets for charging multiple devices are also essential, supporting the digital-first lifestyle many students lead.
Technology to manage student housing
Property managers are embracing technology to simplify operations, enhance the student experience, and keep revenue flowing year-round. Student housing software like Mews, designed specifically for the unique needs of student accommodation, automates admin tasks, streamlines bookings-whether for a day, a semester, or anything in between-and uncovers new ways to boost income. This means less time spent on manual work and more time focusing on what really matters: supporting your students.
Affordable student housing
As housing costs continue to rise, affordability is a critical factor for students choosing where to live. While amenities are a nice bonus, competitive pricing is often the deciding factor for many students. This means finding a balance between affordability and the features that make a property stand out.
Sustainability
Gen Z is a generation that cares deeply about the environment, and this is reflected in their housing choices. Sustainable features that reduce carbon footprint like energy-efficient lighting, green roofs, and eco-friendly building materials can help attract environmentally conscious students.
Student housing for different age groups
Graduate students and older students are also part of the student housing market, often looking for quieter, more family-friendly options that offer the convenience of campus living without the typical party atmosphere. Properties that cater to this group can offer features like family housing, mature student communities, and flexible lease options.
Mixed-use developments increasingly popular
Convenience is key for today's students, making mixed-use developments increasingly popular. Properties that combine housing with amenities like grocery stores, gyms, and co-working spaces can offer a more integrated living experience, reducing the need for travel and adding value for residents.
The rise of international students
With more international students enrolling in colleges, there's a growing need for culturally inclusive housing. This can mean offering multilingual support, culturally diverse food options, or design features like single-gender dorms and prayer rooms to accommodate different cultural preferences.
Gender-inclusivity
Gender-inclusive housing is becoming a standard expectation, ensuring all students feel safe and welcome. This can include all-gender bathrooms, inclusive housing options, and thoughtful design choices that promote a sense of belonging for all residents.
Conclusion
Student housing is evolving rapidly, with a shift towards more personalized, tech-enabled, and inclusive spaces. By staying on top of these trends, property managers can create living environments that support student success and foster a sense of community.
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