The destination

A Camargue retreat defined by nature and connection

Nestled in the heart of the Camargue Regional Nature Park with sweeping marshland and free-roaming horses, Mas de la Fouque blends natural beauty and understated luxury.

A proud member of Hôtels & Préférence, the property hosts wellness retreats, weddings and corporate events. Mas de la Fouque champions “slow tourism,” inviting guests to immerse themselves in the local surroundings. Its philosophy focuses on authenticity, eco-responsibility and meaningful connections. “

Our identity lies in a subtle blend of nomadic chic, raw design and Camargue spirit,” says Jérémy Faure, Director of Operations. “Every detail is designed to promote reconnection with oneself, others and nature, in a zen and serene atmosphere.”

The challenge

Outdated PMS restricted operations

Before migrating to Mews, Mas de la Fouque relied on a PMS that operated in a closed ecosystem. Instead of enabling the team, it restricted them.

Adjusting the system was complicated, accounting issues were frequent and extracting reliable reports, especially from the POS, often felt like guesswork. For a property with a multitude of offerings, including spa services, a popular restaurant and events, these limitations slowed operations and created complexity.

The solution

Mews delivers seamless operations and high-touch guest experiences

Mas de la Fouque needed a PMS that could simplify complexity without compromising its “slow tourism” philosophy.

“Technology should play a discreet yet essential role at our hotel by removing friction so humans and nature can take center stage,” says Jérémy.

Adopting Mews in 2024 transformed the hotel’s daily workflows and elevated both staff experience and guest satisfaction, creating a service model that feels calm, seamless and genuinely personal.

With Mews, teams coordinate effortlessly across the hotel, spa, restaurant and events. Bookings sync instantly, key tasks are automated and staff gain the clarity and time they need to focus on what matters most: warm, attentive, human-centered hospitality.

The results

Mews cuts administrative workload by 25% and drives ancillary revenue growth

Group and event bookings that once required hours of manual coordination now flow smoothly through one centralized system. Staff spend less time chasing information and more time focused on guests and service.

A recent three-day wedding demonstrated the shift, with Mews handling room assignments, dietary notes, private-space logistics, restaurant charges and gift vouchers in perfect sync across teams. Guests felt the difference in responsiveness and care.

“After the event, many guests thanked us for the warm welcome and staff responsiveness,” Jérémy recalls. “It was made possible by the seamless back-office experience.”

Staff also have a clear, connected view of every guest, making it easy to recommend spa treatments, dining experiences or event extras at the right moment. With everything running through one platform, nothing gets overlooked and every interaction becomes an opportunity to elevate the stay. These upsell and cross-sell opportunities have resulted in a significant increase in ancillary revenue across spa, F&B and event services.

A flexible tech stack that supports growth

For Jérémy, one of the greatest advantages of Mews is its unmatched flexibility, giving the team the freedom to choose tools that meet their unique needs. With open APIs, seamless connectivity and access to more than 1,000 best-in-class integrations, Mas de la Fouque built a modern, scalable tech ecosystem perfectly aligned with how they work.

Atomize brings automated pricing intelligence, Zenchef keeps restaurant operations aligned with the PMS and SecretBox streamlines voucher sales and redemptions. Together, they create a smooth, connected experience for both guests and staff.

Intuitive onboarding and self-guiding training

Despite switching systems at the end of a busy season, the hotel’s onboarding to Mews was much smoother than anticipated.

“Mews University is effective, with easy-to-understand courses,” says Jérémy. “It’s also much easier to onboard new staff. Even employees who’ve never used a PMS feel comfortable quickly.”

Automated payments

With Mews Payments, 100% of online and card payments are fully automated, reducing front-desk workload and ensuring VAT compliance. Integrating the restaurant POS further simplified F&B operations, eliminating manual reconciliation tasks that once consumed valuable hours.

The takeaway

Technology that puts guests first

For Mas de la Fouque, adopting Mews not only improved efficiency, but also elevated the guest experience. By automating key processes and unifying operations, the team can stay focused on guests instead of navigating complex systems. “With nearly a year of hindsight, Mews is the most effective tool we have used,” says Jérémy.

The property now handles everything from weddings to wellness stays with greater accuracy and consistency, and teams work more efficiently across departments. Technology supports operations without getting in the way, allowing staff to deliver the calm, attentive service the hotel is known for.

“Mews helps us serve better by being more present while staying true to our commitment to peaceful, human- and nature-centered tourism,” says Jérémy.