Google Hotel Reviews: Everything you need to know
7 Sep 2023
In today's digital age, online reviews have become an integral part of the decision-making process for travelers. As a hotelier, it’s crucial to...

Top 9 strategies on how to use TikTok in your hotel
31 Aug 2023
When people hear about TikTok, the first thing that comes to mind is teenagers dancing to the newest trending choreography. This type of content is...

The ultimate Google Hotel Ads Guide
2 Aug 2023
In today's hotel industry, maximizing direct bookings is critical to increasing revenue and reducing dependence on third-party booking channels like...

9 marketing strategies for serviced apartments
25 Jul 2023
The right marketing strategy can help serviced apartments make an impact, grow and outdo the competition – all while boosting profitability. First,...

How hotel market segmentation enhances business success
27 Jun 2023
Hotel segmentation is at the heart of any successful hotel operation. It informs marketing strategy, helps tailor offers and reveals growth...

8 most effective marketing tips for hostels to increase bookings
30 May 2023
For hostel owners, hostel marketing is a way to ensure their property stands out from the crowd. From optimizing your website to leveraging social...

How to get guest feedback and why it is important for your hotel?
22 Feb 2023
Having a guest feedback system in place is crucial for your hotel and for your guests. For you, feedback can provide a pulse on how well your hotel...

The perfect guide of hotel email marketing to increase your bookings
30 Jan 2023
Despite all the attention social media and mobile marketing gets, direct - or hotel email marketing - remains the most powerful digital...

The perfect guide to hotel distribution channel strategy
3 Jan 2023
Understanding the best hotel distribution channels for your hotel is one of the keys to the profitability. The right mix of direct channels like your...

How to add and list your hotel on Google
19 Dec 2022
Are you looking to add your hotel on Google? Google is the place to be if you want to increase your online visibility and sales, as well as build...

How can independent hotels boost their online marketing strategy?
1 Aug 2022
Online marketing for independent hotels differs greatly from marketing for bigger chain hotels because both budget and resources are limited in...

How can hotels use Snapchat to improve their marketing strategy?
4 Nov 2021
Now more than ever, appealing to the millennial crowd is fundamental for the success of your hotel. Snapchat, Instagram, TikTok and other social...

How to create the best hotel pre-arrival emails
12 May 2021
It’s easy to dismiss the hotel pre-arrival email as a nice to have. After all, you’ve already emailed these guests with their booking confirmation,...

Top 7 hotel marketing strategies to increase your bookings
1 May 2021
A hotel marketing strategy starts with understanding your target audience and defining your objectives. Of course, your message won’t be the same for...

Best 10 hotel social media marketing strategies in 2022
30 Apr 2021
Social media marketing for hotels is key to increasing visibility, boosting direct bookings, and improving brand awareness. With more and more guests...

How can hotel blogging help you in your marketing strategy?
23 Apr 2021
One of the most important marketing strategies that any hotelier can put into practice and see results from is hotel blogging. A blog is one of the...

How to benefit from Google Hotel Search with Mews
13 Apr 2021
The latest shake up in the world of online bookings comes from a little-known tech company called (let me check my notes...) Google. You might have...

11 hotel advertising strategies to increase your online presence
12 Apr 2021
Hotel advertising has always been important, but with the advent of the internet, there has been a shift in the way people travel and most...

How to create the best hotel booking confirmation email for guests
8 Apr 2021
Sometimes it’s the little things that elevate a good guest experience to a great one. Emails are the perfect example. Every hotelier sends emails to...
